Lisa Lillien, AKA the “Hungry Girl”, turned an email chain to several people talking about healthy eating into one of the world’s top food empires. Her “Hungry Girl” brand has spawned a hit TV Show on the Food Network and Cooking Channel, 4 #1 NY Times Bestsellers, a 1.2 million daily subscribership to her newsletter, and frequent appearances on national television like Good Morning America, The Talk, Rachael Ray, and EXTRA. If that wasn’t enough, Lisa has a column for Weight Watchers that reaches million as well as regular contributions to RedBook Magazine. Her unique healthy recipes, “Mad Scientist” cooking genius, and sparkling personality have turned her into television culinary royalty, and with the release of her newest book “Hungry Girl To The Max!” (It was #1 on Amazon and I taste another NY Times Bestseller coming), it looks like there is no stopping the “Hungry Girl” from eating away the competition!
Here “The King Of Kamelot” sits down with the one and only “Hungry Girl” herself in NYC, Lisa Lillien, right after a super fun appearance on Good Morning America, to talk about her incredible career and brand explosion, her new cookbook, how she stays ahead of the health curve, what her “Super Bowl” moment has been so far and so much more! Not only is Lisa smart, funny, and a marketing genius, she is a pure example of how to build a mega brand out of nothing in a positive and fun way. Enjoy Kade Nation!
Here is Lisa Lillien on Good Morning America right before chatting with me in NYC this week: